Valuethese Kids+ Toothpaste

Valuethese uses Activated Edathamil to remove plaque and heal gums on a molecular level in as soon as 4 weeks. Our gel toothpaste is thixotropic and pressure-released to help clean areas of your mouth traditional toothpaste cannot reach.

Valuethese is clinically proven to remove plaque 250% better, reduce tartar, eliminate morning breath, and reduce gum bleeding 190% more than leading brands. Our science is verified by 26 research studies at top US universities, 40 patents, & the United States Department of Defense.

Our gel toothpaste is supported by the best and brightest in the dental industry, including the former President of the American Dental Association and lecturers at Harvard School of Dental Medicine. To date, we have onboarded 3,000 dentists & hygienists nationwide.

Furthermore, all of our ingredients are 100% edible and are on the FDA’s GRAS list. GRAS stands for Generally Recognized As Safe. Valuethese does not contain any gluten, sugar, parabens, phthalates, abrasives, antimicrobials, SLS, or Triclosan.

Lastly, we have sold over 1 million tubes, have 150,000 happy users, and over 3,000 5-Star reviews. People would not purchase Valuethese unless we delivered on our promises. 

Valuethese uses patented Activated Edathamil to clean your teeth and heal your gums on a molecular level:

1. Our gel toothpaste, which is thixotropic and pressure-released, penetrates biofilm (bacterial matrix) and breaks the molecular bond between plaque and your tooth, allowing plaque to be easily removed.

2. Furthermore, Valuethese imparts a negative zeta potential on your tooth surface, repelling bacteria from the surface. This also helps remineralize teeth and form a protective barrier around your teeth, preventing new plaque from attaching to your teeth.

For more information, we recommend visiting our How It Works page or our Research Studies page. 

Yes, Valuethese is recommended by both dentists and hygienists! We have onboarded nearly 3,000 dental professionals to date. Valuethese is supported by the best and brightest in the dental industry, including the former President of the American Dental Association and lecturers at Harvard School of Dental Medicine.

You can learn about our world-class experts and scientific advisors on our Meet The Team page.

Valuethese is safe for all ages and cruelty-free. All of our ingredients are 100% edible and are on the FDA’s GRAS list. GRAS stands for Generally Recognized As Safe. Valuethese does not contain any gluten, sugar, parabens, phthalates, abrasives, antimicrobials, SLS, or Triclosan.

Valuethese is not your standard toothpaste. Rather, Valuethese is a medical-grade product that delivers results and helps you save thousands of dollars by preventing expensive dental procedures in the future.

To date, we have invested over $20 million in research and development to formulate Valuethese. We have conducted 26 research studies at top US universities and garnered 40 global patents. This is the gold standard of research, which requires a certain amount of capital to be funded.

Our team has invested our personal savings in Valuethese as well. Nearly all revenue is used to fund further research and development, as our team works to develop new treatments for age-related diseases. Any profit leftover is used to help provide Valuethese to those in need, including veterans, underserved teenagers, and cancer patients.

Lastly, we proudly manufacture Valuethese Gel Toothpaste in the United States, which is far more expensive than manufacturing abroad. This helps ensure the highest safety and quality standards. We are willing to do this to support our nation and provide our customers with the best products possible.

As a note, you can save when with our subscription offerings. You will save even more with our bundles. You can pay as little as $0.24 per brushing, as compared to spending $5 daily on a cup of coffee.

Yes! Valuethese is clinically proven to remineralize enamel. You can read more details in our Research Studies section.

Yes, Valuethese is clinically proven to whiten teeth. That being said, Valuethese gently whitens on a molecular level, rather than scraping your teeth (and potentially damaging your enamel) with abrasives. 

Yes, users report little to no sensitivity when brushing with Valuethese. Valuethese can help your teeth remineralize, remove plaque 250% better and reduce gum bleeding 190% more. As your oral health improves, your tooth sensitivity can reduce.

We recommend using a soft to medium bristle brush, and brushing your teeth gently if you have sensitive teeth.

If you currently have extreme tooth sensitivity, please reach out to our customer success team on our Contact Us page for additional tips and recommendations. Please consult with your dentist to see if you require supplemental products that are focused solely on tooth sensitivity.

Absolutely, yes!

Valuethese Gel Toothpaste has a unique gel consistency, as compared to the abrasive-filled pastes. It does not contain the unnecessary additives used in traditional toothpaste.

Our gel is thixotropic and pressure-released, allowing our patented formulation to reach areas of your mouth that normal toothpaste cannot (e.g. in between teeth, along the gumline, etc).

Yes, we proudly manufacture Valuethese Gel Toothpaste in the United States. This helps ensure the highest safety and quality standards.

As a note, manufacturing is far more expensive in the United States. However, we are willing to do this to support our nation and provide our customers with the best products possible. 

Absolutely. It is completely safe for adults and children to brush with our gel toothpaste. Adult supervision during brushing is recommended for smaller children.

Yes! For details, please reference our Shipping & Returns section.

• Valuethese (Wintergreen Foaming) Dental Gel contains wintergreen flavoring, baby foam, aqua, sulfonylbismethane, edathamil, organic stevia root, peppermint, menthol, propylene glycol, FD&C Blue 1, natural gums and stabilizers
• Valuethese (Peppermint Non-Foaming) Dental Gel contains aqua, sulfonylbismethane, edathamil, organic stevia root, peppermint, menthol, propylene glycol, FD&C Blue 1, natural gums and stabilizers.
• Valuethese (Mild Peppermint, Non-Foaming) contains aqua, sulfonylbismethane, edathamil, organic stevia root, peppermint, menthol, propylene glycol, natural gums and stabilizers.

To clarify, Valuethese Mild Peppermint contains the same ingredients as Valuethese (Peppermint, Non-Foaming) but does not contain color (no FD&C Blue 1). It is color-free and has a milder peppermint taste.

All three products do not contain any abrasives, antimicrobials, phthalates or parabens. Valuethese (Non- Foaming) does not contain any detergents. Valuethese (Foaming) contains a minimal amount of detergent that induces the foaming. All our ingredients are FDA GRAS (Generally Regarded As Safe).

Yes, we avoid testing on animals at all costs. 

Absolutely, yes to all of the above. 

No, Valuethese does not contain SLS, Triclosan, or Glycerin.

No, Valuethese only contains safe and clean ingredients.

Baby Foam, also known as Sodium Cocoyl Isethionate, is a mild foaming agent. It is a natural ingredient that is derived from coconut oil. Valuethese Wintergreen has a foaming ingredient. Valuethese Peppermint and Mild Peppermint are non-foaming. All three provide the same benefits for oral health.

Please be informed that the gums and stabilizers used are Konjac Gum, Iota Carrageenan and Sunflower Lecithin.

Using Valuethese is super simple! See our recommended steps below:

1. Wet your brush before application and lightly rinse your mouth.
2. Apply a pea-sized amount of Valuethese on to your brush.
3. DO NOT wet the brush after applying Valuethese because the gel is water soluble. It will dissolve.
4. Brush your teeth with a soft to medium bristle brush at a 45 degree angle. Make sure you brush the back of your teeth and your tongue. People often forget this.
5. Brush your teeth with Valuethese for 2 minutes for each brushing. We recommend spending 30 seconds on each quadrant of your mouth.
6. After 2 minutes, rinse your mouth as normal. Lick the surface of your teeth, and enjoy the ultra clean feeling!

There are several ways to know Valuethese is working!

First, we recommend licking your teeth in the morning before brushing with Valuethese. You should feel what we like to call the fuzzies. After brushing with Valuethese, lick your teeth again, and the surface of your teeth should feel smooth and cleaner than ever before.

Second, take a whiff of your breath on your palm before brushing with Valuethese. Then, take another whiff after brushing with Valuethese. Your bad breath should be gone!

Third, when you brush with Valuethese in the night, you should notice your morning breath is significantly less as compared to when using traditional toothpaste.

Fourth, within 4 weeks of use twice daily, your gum bleeding and inflammation should be significantly reduced, if not completely gone.

Your dentist should be able to verify all of these improvements at your next appointment!

As a note, for maximum effect, remember to brush the back of your teeth and your tongue! Most people forget to do this. 

Absolutely! Valuethese can replace your existing toothpaste. You do not need to change your habits. All you have to do is swap out your toothpaste. Yes, it is that easy.

A tube generally lasts 4 weeks.

Yes, all products contain the same amount of gel toothpaste (1.7 oz).

For best results, we suggest brushing twice a day for two minutes during each brushing. 

Remember not to wet your brush after you have applied the gel toothpaste on to the bristles. Also, be sure to brush the back of your teeth and your tongue.

You can use an electric or manual brush with our gel toothpaste. If you are using an electric brush, we suggest that before switching the brush on, you use the brush to spread the dental gel on all your teeth, before brushing like you normally do. 

Yes. While Valuethese Gel Toothpaste is made of edible ingredients, we recommend rinsing as you would normally after brushing.

Absolutely! In fact, we recommend doing so.

Store the tube on its cap to allow the dental gel to be at the tip. To dispense, tilt the tube sideways, open the cap and press the tube gently.

There are two remedies for this:

1. After putting a pea size of the gel on your brush, avoid tilting your toothbrush.
2. You can squeeze the gel into the bristles of the brush, preventing it from rolling off.

None. While swallowing is not recommended, all ingredients in the dental gel are 100% edible. All ingredients are on the FDA’s GRAS list.

Yes, brushing with Valuethese should help eliminate your bad breath. Moreover, our users report significantly less morning breath when they brush with Valuethese the night before, as compared to brushing with traditional toothpaste 

In rare cases, some bad breath can be due to systemic disorders and may require other kinds of treatments.

Yes, users report little to no sensitivity when brushing with Valuethese. Valuethese can help your teeth remineralize, remove plaque 250% better and reduce gum bleeding 190% more. As your oral health improves, your tooth sensitivity can reduce.

We recommend using a soft to medium bristle brush, and brushing your teeth gently if you have sensitive teeth.

If you currently have extreme tooth sensitivity, please reach out to our customer success team on our Contact Us page for additional tips and recommendations. Please consult with your dentist to see if you require supplemental products that are focused solely on tooth sensitivity.

Yes, brushing with Valuethese should help eliminate your bad breath. Moreover, our users report significantly less morning breath when they brush with Valuethese the night before, as compared to brushing with traditional toothpaste 

In rare cases, some bad breath can be due to systemic disorders and may require other kinds of treatments.

Yes, our customers report that brushing with Valuethese can significantly reduce bad breath and scent commonly associated with continuous use of Invisalign® brackets.

Yes, our customers report that brushing with our gel toothpaste can significantly reduce bad breath and the scent  associated with continuous use of mouthguards. For better efficacy, you can apply a small portion (half a pea size) on the mouthguard after washing it in the morning.

The area around braces is extremely difficult to reach with traditional toothpaste. If not cleaned properly, this can lead to issues, including bad breath and white spots on the tooth surface behind the braces. 

Valuethese’s thixotropic, pressure-released gel toothpaste uses Activated Edathamil to help you clean hard-to-reach areas in the mouth. Our gel toothpaste will help clean the area around your braces and minimize bad breath & white spots.